HydroJug Privacy Notice
Last modified: 09/25/25
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Introduction
HydroJug, Inc. and each of its brands including HydroJug, Acta Activewear, and PureLyte (“HydroJug” or “we” or “us”) respects your privacy and are committed to protecting it through our compliance with this privacy notice.
This Privacy Notice (our “Privacy Notice”) describes the types of information we may collect, use, maintain, protect, disclose, or otherwise process about you when you visit the websites https://thehydrojug.com, https://hydrojug.com, https://actawear.com, and https://purelyte.com (each, a “Website”), install and use our mobile applications that you download from an authorized distribution site, such as the Apple App Store® or the Google Play Store® (each, an “Application”) (including when you make a purchase on one of our Websites or Applications), and our practices for collecting, using, maintaining, protecting, disclosing, or otherwise processing that information.
This policy applies to information we collect:
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on our Websites;
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on or through our Applications;
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in email, text, and other electronic messages between you and HydroJug through any medium; and
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when you interact with our advertising and applications on third-party websites and services, if those applications or advertising include links to this policy.
It does not apply to information collected by:
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us offline or through any other means, including on any other website operated by HydroJug or any third-party;
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us or any of our affiliates or subsidiaries related to your or any other individual’s employment or potential employment with us; or
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any third party, including through any application or content (including advertising) that may link to or be accessible from or on the Website or the Application.
Please read this Privacy Notice carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Websites and Applications. By accessing or using our Websites or Applications, you agree to this Privacy Notice. This Privacy Notice may change from time to time (see Changes to Our Privacy Notice). Your continued use of our Websites or Applications after we make changes is deemed to be acceptance of those changes, so please check this Privacy Notice periodically for updates.
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Children Under the Age of 18
Our Websites and Applications are not intended for children under 18 years of age. No one under age 18 may provide any information to or on the Websites or Applications. We do not knowingly collect Personal Data from children under 18. If you are under 18, do not use or provide any information on our Websites or Application, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received Personal Data from a child under 18 without verification of parental consent, we will delete that information. If you believe we might have any information directly from a child under 18, please contact us at privacy@thehydrojug.com or at any of the contact information below.
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Information We Collect About You and How We Collect It
Throughout this Privacy Notice, the term “Personal Data” means any information that identifies, relates to, describes, references, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or device. However, Personal Data does not include any deidentified or aggregated information.
Generally
We collect Personal Data from various sources, including:
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directly from you when you provide it to us;
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automatically as you navigate through or otherwise use the Websites and/or Applications;
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information that we create about you as you use our Websites or Applications (including when you make a purchase on our Websites or Applications);
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information we receive from third-parties, such as our e-commerce Website provider and payment processor in order to process your purchase.
Information You Provide to Us
We collect the following types of Personal Data directly from you when you access or use our Websites or Applications: real name, billing and shipping postal address, email address, telephone number, credit or debit card information, and birthdate (if you join our rewards program). In addition, we also collect other types of information that you may provide when you fill out survey, other website form, or through your correspondence with us.
Our payment processor may also collect your payment information through a debit or credit card or other means of payment that we accept (see our Terms of Sale). We only receive a tokenized version of this payment information that we can only use with our payment processor for repeat purchases.
The Personal Data we collect on or through our Websites and Applications through:
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information that you provide by filling in forms on our Websites or Applications. This includes information provided at the time of making a purchase, joining our rewards program, posting material, or requesting further services (including customization services). We may also ask you for information when you enter a contest or promotion sponsored by us, and when you report a problem with our Websites, Applications, or one of our products;
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if you contact us, records and copies of your correspondence (including email addresses);
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your responses to surveys that we might ask you to complete for research purposes;
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details of transactions you carry out through our Websites or Applications and of the fulfillment of your orders. You may be required to provide payment information before placing an order through our Websites or Applications; and
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your search queries on the Websites or Applications.
You also may provide user reviews, images, and other information to be published or displayed (hereinafter, “posted”) on public areas of the Websites or Applications or transmitted to other users of the Websites or Applications or third parties (collectively, “User Contributions”). Your User Contributions are posted on and transmitted to others at your own risk. We cannot control the actions of other users of the Websites with whom you may choose to share your User Contributions. Therefore, we cannot and do not guarantee that your User Contributions will not be viewed by unauthorized persons.
Information We Collect Through Automatic Data Collection Technologies
As you navigate through and interact with our Websites or Applications, we may use automatic data collection technologies to collect certain Personal Data about your interaction with our Websites or Applications, including information about your equipment, browsing actions, and patterns. This includes:
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details of your visits to, and use of, our Websites or Applications. This includes: browsing history, search history, traffic data, location data, security and other logs, referring/exit pages, date and time of your visit to our Websites, error information, clickstream data, and other communication data and the resources that you access, use, or otherwise interact with on or through the Websites or Applications;
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IP based geolocation information used to provide localization services for our Websites and Applications;
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Information about your computing device and internet connection, i.e., your IP address, operating system, device make and model, and browser type.
The information we collect automatically may include Personal Data or we may maintain it or associate it with Personal Data we collect in other ways. It helps us to improve our Websites and Applications and to deliver a better and more personalized service by enabling us to:
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estimate our audience size and usage patterns;
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store information about your preferences;
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provide you with targeted advertising, which is based on your activities on the Websites, Applications, and other online activities;
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record your activities (including your keystrokes, mouse clicks, screen touches, and scrolling) on any or all pages our Websites and Applications for analytics and debugging purposes;
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customize our Websites and Applications according to your individual interests;
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speed up your searches; and
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recognize you when you return to our Websites and Applications
Details about the automated data collection technologies and the specific cookies that we use can be found in our cookie consent manager, which you may access at any time by clicking the “Cookies” link on our homepage.
The technologies we use for this automatic data collection may include:
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Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. Unless you have adjusted your cookie preferences in our cookie consent manager or adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Websites otherwise use our Applications. Our Websites and Applications may use both session cookies and persistent cookies:
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Session Cookies. Each time you access the Websites or use the Applications, a session cookie containing an encrypted, unique identifier is placed on your device. These session cookies allow us to uniquely identify you when you use the Websites and Applications and allow us to maintain your login session and allow us to maintain your shopping cart and process your transactions. Session cookies are required to use the Websites and Applications and are removed when you logout or close your browser window to the Websites or close the Applications.
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Persistent Cookies. Persistent cookies that may contain a unique identifier are placed on your device when you access the Websites and Applications. These cookies are used to track aggregate and statistical information about user activity, maintain your preferences, and provide you with targeted or behavioral advertising based on your activities on the Websites and Applications. The amount of time these cookies remain on your device may vary, depending on the cookie.
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You can use our cookie consent manager to refuse all or some browser cookies. You can also set your browser or mobile operating system to refuse all or some browser cookies, or to alert you when cookies are being sent. However, if you do not consent to our use of cookies through the browser or mobile operating system setting you may be unable to access certain parts of our Websites or Applications. You can find more information about cookies at http://www.allaboutcookies.org and http://youronlinechoices.eu. More information about our use of specific cookies and how long they remain on your device can be found by clicking the “Cookies” link on our Websites or the Applications and reviewing the specific cookies listed under each category of cookies.
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Web Beacons. Pages of our Website, screens of our Applications, and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit HydroJug and our brands, for example, to count users who have visited those pages or screens or opened an email and for other related statistics (for example, recording the popularity of certain website content and verifying system and server integrity).
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Website Interaction and Performance Monitoring Tools. Our Websites may also use interaction and/or performance monitoring tools (sometimes call tracking scripts, analytics tools, session replay tools, or heatmap tools). These tools execute code in your web browser to help us collect data about your use of and interactions with the pages and content on our Websites. This may include recording your mouse movements, keystrokes, navigation pathways, other actions that you take our Websites, and information automatically transmitted from your web browser to our Websites such as information about your operating system, computer hardware, and browser preferences.
Third-Party Use of Cookies and Other Tracking Technologies
Some content or applications on our Websites or Applications are served by third-parties, including ad networks and servers, analytics providers, social media companies, and application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our Websites and Applications. The information they collect may be associated with your Personal Data or they may collect information, including Personal Data, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.
We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. For information about how you can opt out of receiving targeted advertising from many providers, see Choices About How We Use and Disclose Your Information.
BY CONTINUING TO ALLOW US TO USE ANY OF THE ABOVE DESCRIBED TECHNOLOGIES, YOU HEREBY CONSENT TO OUR RECORDING YOUR MOUSE MOVEMENTS, SCROLLING, SCREEN TOUCHES, KEYSTROKES, NAVIGATION PATHWAYS, USE AND COMMUNICATIONS YOU MAY HAVE WITH OUR WEBSITES OR APPLICATIONS (INCLUDING INFORMATION RELATED TO YOUR ACCESS TO ANY AUDIO-VISUAL MATERIALS AVAILABLE ON OR THROUGH THE WEBSITE), AND OTHER ACTIONS THAT YOU TAKE ON OR THROUGH THE WEBSITES OR APPLICATIONS AND OUR DISCLOSURE OF SUCH RECORDED INFORMATION TO THIRD-PARTY PROVIDERS OF SUCH TOOLS.
Information We Create About You
We may also create certain information about you. When we associate this information with other Personal Data about you, we consider this information to be Personal Data. This information includes: customer ID and records of personal property, products, or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies, which may include information about products that you put into or leave in your shopping cart.
Information We Collect from Third Parties
We may collect Personal Data from third parties, such as our e-commerce provider and payment provider. When we associate this information with other Personal Data about you, we consider this information to be Personal Data. This information may include: real name, shipping postal address, email address, telephone number, and tokenized payment information that may only be used with our e-commerce provider or payment processor (used for additional purchased or to process your returns). We currently use Shopify to host our Websites and process your payments.
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How We Use Your Information
We use information that we collect about you or that you provide to us, including any Personal Data:
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to provide and personalize our Websites and Applications and their content to you;
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to provide you with information, products, or services that you request from us;
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to support, develop, troubleshoot, and debug our Website, Applications, and our products and services available through them;
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to create, maintain, customize, and secure your rewards account with us;
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to process your requests, purchases and other transactions;
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to provide you with notices about your account, including rewards availability and expiration and renewal notices;
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to provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses;
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to personalize your experience with our Websites or Applications and to deliver content and product and service offerings relevant to your interests, including targeted offers and advertisements through our Website, third-party sites, and via email or text message (with your consent, where required by law);
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to help maintain the safety, security, and integrity of our Website, Applications, products and services, databases and other technology assets, and business;
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for internal testing, research, analysis, and product development, including to develop and improve our Website and Applications, and to develop, improve, or demonstrate our products and services;
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detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity;
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debugging to identify and repair errors that impair existing intended functionality;
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to carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for warranty claims;
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to notify you about changes to our Websites, Applications, or any products or services we offer or provide though them;
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to allow you to participate in interactive features on our Websites or Applications;
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in any other way we may describe when you provide the information;
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to fulfill any other purpose for which we have collected it; and
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for any other purpose with your consent.
We may further anonymize or aggregate your Personal Data in accordance with applicable law such that it can no longer reasonably be used to identify you and use it without restriction.
With your consent (where necessary), we may also use your Personal Data to contact you about our own products and services that may be of interest to you. If you do not want us to use your Personal Data in this way, please check the relevant box located on the form on which we collect your Personal Data. If you wish to change your choice, you may do so at any time by logging into the Websites and adjusting our user preferences in your account profile by checking or unchecking the relevant boxes or by sending us an email stating your request at privacy@thehydrojug.com. For more information, see Choices About How We Use and Disclose Your Information.
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Disclosure of Your Personal Data
We do not share, sell, or otherwise disclose your Personal Data for purposes other than those outlined in this Privacy Notice. However, we may disclose anonymized or aggregated information about our users, and information that does not reasonably identify any individual, without restriction.
We may disclose Personal Data that we collect or you provide as described in this Privacy Notice:
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to our brands, subsidiaries, and affiliates;
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to contractors, service providers, and other third parties we use to support our business. These entities provide IT and infrastructure support services, shipping services, and e-commerce and payment processing services. Our e-commerce and payment processors’ privacy policies may be found at https://www.shopify.com/legal/privacy;
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to a potential or actual buyer or other successor in the event of a planned or actual merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of HyroJar, Inc.’s assets (or any of its brands, subsidiaries, or affiliates), whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by HydroJug Inc., its brands, subsidiaries, or affiliates about our Websites’ and Applications’ users and other customers is among the assets transferred;
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to third-party cookie and other tracking technology providers for the purpose of providing analytics and cross-context behavioral advertising services to us;
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to fulfill the purpose for which you provide it;
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for any other purpose disclosed by us when you provide the information; and
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with your consent.
We may also disclose your Personal Data:
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to comply with any court order, law, or legal process, including to respond to any government or regulatory request;
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to enforce or apply our Websites’ and Applications’ Terms of Use, License, our Terms of Sale, and/or other agreements, including for billing and collection purposes; and
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if we believe disclosure is necessary or appropriate to protect the rights, property, or safety of HydroJug, Inc., our brands, affiliates, subsidiaries, customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.
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Choices About How We Use and Disclose Your Information
We do not control the collection and use of your information collected by third parties described above in Disclosure of Your Information. When possible, these organizations are under contractual obligations to use this data only for providing the services to us and to maintain this information strictly confidential. These third parties may, however, aggregate the information they collect with information from their other customers for their own purposes.
In addition, we strive to provide you with choices regarding the Personal Data we have collected about you. We have created mechanisms to provide you with control over your Personal Data:
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Tracking Technologies. We may use certain tracking technologies that may record your activities on our Websites and Applications, and your other online activities, and such recordings may be disclosed and processed by third-parties who provide such technologies. This helps us understand our users and the use of our Websites and Applications. You may disable these technologies through our cookie consent manager, which you may access by clicking the “Cookies” link on the bottom of any page of our Websites or on the preferences page of our Applications and disabling our use of analytics cookies and similar technologies. You may also set your browser or mobile operating system to refuse all or some browser cookies, or to alert you when cookies are being sent, however, if you disable or refuse cookies in this manner, please note that some parts of our Websites or Applications may then be inaccessible or not function properly. If you do not disable these technologies, you hereby consent to our use of your Personal Data and our recording and disclosure to third-party cookie providers of your activities on our Websites and Applications in this way.
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Targeted and Behavioral Advertising. Our Websites and Applications may use certain technologies, including cookies, to display advertising to you based on your activities of our Websites or Applications and other online activities. You may disable these technologies through our cookie consent manager, which you may access by clicking the “Cookies” link on the bottom of any page of our Websites or on the preferences page of our Applications and disabling our use of advertising cookies and similar technologies. You may also set your browser or mobile operating system to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies in this manner, please note that some parts of our Websites or Applications may then be inaccessible or not function properly.
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Promotional Offers from HydroJug. We may use your contact information to promote our own products and services (when necessary, with your express consent). If you do not want us to use your contact information to promote our own products and services, you can opt-out by checking the relevant box located on the form on which we collect your Personal Data or otherwise seek such consent. If you wish to change your choice, you may do so at any time by logging into the Websites or Applications and adjusting your user preferences in your account profile by checking or unchecking the relevant boxes, by sending us an email stating your request to privacy@thehydrojug.com, or contacting us through the Contact Information below. If we have sent you a promotional email, you may click the unsubscribe link in the body of that email to be omitted from future email distributions. If we have sent you a message to your mobile device, you may opt-out by replying “STOP” to be omitted from future messages. This opt out does not apply to information provided to HydroJug as a result of a product purchase, warranty registration, product service experience or other transactions.
We do not control third parties’ collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can learn more about interest-based advertisements and your opt-out rights and options from members of the Network Advertising Initiative (“NAI”) on its website (www.networkadvertising.org) and from members of the Digital Advertising Alliance on its website (www.aboutads.info).
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Accessing, Correcting, and Deleting Your Personal Data
You can review and change some of your Personal Data by logging into the Websites and visiting your account profile page.
You may also send us an email at privacy@thehydrojug.com to request access to, correct or delete any Personal Data that we have collected about you. Note that we generally cannot delete your Personal Data except by also deleting your user account. We also may not accommodate a request to change or delete your Personal Data if we believe the change or deletion would violate any law or legal requirement or cause the information to be incorrect.
If you delete your User Contributions from the Website, copies of your User Contributions may remain viewable in cached and archived pages, or might have been copied or stored by other Website users. Proper access and use of information provided on the Website, including User Contributions, is governed by our Terms of Use.
The jurisdiction in which you are a resident or are located may provide you with additional rights and choices regarding your Personal Data. Please see Jurisdiction-Specific Privacy Rights for more Information.
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Jurisdiction-Specific Privacy Rights
The law in some jurisdictions may provide you with additional rights regarding our use of Personal Data. To learn more about any additional rights that may be applicable to you as a resident of one of these jurisdictions or if you are located in one of these jurisdictions, please see the privacy addendum for your jurisdiction that is attached to this Privacy Notice.
Your California Privacy Rights
If you are a resident of California, you have the additional rights described in the California Privacy Addendum.
Your Canada Privacy Rights
If you are a resident of Canada, you have the additional rights described in the Canada Privacy Addendum.
Your GDPR (EEA, Switzerland, and UK) Privacy Rights
If you are located in the European Economic Area, Switzerland, or the United Kingdom, you have the additional rights described in our GDPR Privacy Addendum.
Your Nebraska Privacy Rights
If you are a resident of Nebraska, you have the additional rights described in the Nebraska Privacy Addendum.
Your Texas Privacy Rights
If you are a resident of Texas, you have the additional rights described in the Texas Privacy Addendum.
Your Utah Privacy Rights
If you are a resident of Utah, you have the additional rights described in the Utah Privacy Addendum.
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Do Not Track Signals and Global Privacy Control Signals
We also may use automated data collection technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking). Some web browsers permit you to broadcast a signal to websites and online services indicating a preference that they “do not track” your online activities. At this time, we do not honor such signals and we do not modify what information we collect or how we use that information based upon whether such a signal is broadcast or received by us.
Some web browsers and browser extensions permit you to broadcast the Global Privacy Control signal (“GPC Signal”) as specified https://www.globalprivacycontrol.org. Our Websites are designed to honor the GPC Signal and/or we may limit the Personal Data or other information we collect and how we use and disclose your Personal Data or other information based upon whether such a signal is transmitted by your browser or device and received by us.
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Data Security
We and our e-commerce provider and payment processor have implemented measures designed to secure your Personal Data from accidental loss and from unauthorized access, use, alteration, and disclosure.
The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Websites and Applications, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. We urge you to be careful about giving out information in public areas of the Websites and Applications like product reviews. The information you share in public areas may be viewed by any user of the Websites and Applications.
Unfortunately, the transmission of information via the internet is not completely secure. Although we have implemented measures to protect your Personal Data, we cannot guarantee the security of your Personal Data transmitted to our Websites or through our Applications. Any transmission of Personal Data is at your own risk. We are not responsible for circumvention of any privacy settings or security measures deployed on the Websites or through our Applications.
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Consent to Processing of Personal Data in the United States
In order to provide our Websites and Applications to you, we may send and store your Personal Data outside of the country where you reside or are located, including to countries that may not or do not provide an equivalent level of protection for your Personal Data. Your Personal Data may be processed and stored in the United States and federal, state, and local governments, courts, or law enforcement or regulatory agencies in the United States may be able to obtain disclosure of your information through the laws of the United States. By using our Websites or Applications, you represent that you have read and understood the above and hereby consent to the storage and processing of Personal Data outside the country where you reside or are located, including in the United States.
Your Personal Data is transferred by HydroJug to another country only if it is required or permitted under applicable data protection law and provided, however, that there are appropriate safeguards in place to protect your Personal Data. To ensure your Personal Data is treated in accordance with this Privacy Notice when we transfer it to a third party, HydroJug uses Data Protection Agreements between HydroJug and all other recipients of your Personal Data.
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Changes to Our Privacy Notice
We may change this Privacy Notice at any time. It is our policy to post any changes we make to our Privacy Notice on this page with a notice that the Privacy Notice has been updated on the Websites’ home page and Applications’ home screen. If we make material changes to how we treat our users’ Personal Data, we will notify you by email to the email address specified in your account and/or through a notice on the Websites’ home page and Applications’ home screen. The date this Privacy Notice was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Websites and/or Applications and this Privacy Notice to check for any changes.
Your continued use of our Websites or Applications following the posting of changes constitutes your acceptance to such changes.
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Contact Information
If you have any questions, concerns, complaints, or suggestions regarding our Privacy Notice or the ways in which we collect and use your Personal Data described in this Privacy Notice, have any requests related to your Personal Data pursuant to applicable laws, or otherwise need to contact us, you may contact us at the contact information below or through the “Contact Us” page on our Websites or in our Applications.
HydroJug, Inc.107 West 600 North
Suite 1
Ogden, UT 84404
USA
+1 (801) 829-1628
privacy@thehydrojug.com
